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By Hollie Harris

What began as a fashion parade poolside at Surfair Resort, Marcoola, with just 12 local labels and the uber cool at the time Ed Hardy, is now Queensland’s only established premiere fashion event with international recognition.
Now in it’s 10th year, the Sunshine Coast Fashion Festival promises to be bigger and more stylish than ever and to sell out sooner than ever.
Established in 2008, the event has grown from strength to strength incorporating catwalk shows, a trade lounge (pop up spaces with brands selling wholesale,) an industry Q&A, plus the the Sunshine Coast Style Awards, the Sunshine Coast Design Awards and Hall of Fame.
Founder and director Jacinta Richmond says with local, national and international labels involved, the event is recognised globally for its discovery of emerging talent and the opportunities for such to network with national and international established brands.
“The organic growth of the event, along with the strong support of designers, dedicated volunteer organisers and the media is what has gotten us to our 10th year,” Jacinta said.
“A focus on quality, national and international brands will see us into our 10th anniversary year. It’s a brilliant opportunity for a select few emerging talent to showcase alongside established labels. With applications to showcase coming in fast from the Sunshine Coast and internationally, it won’t be long until we have filled the line up for 2017,” she said.
The Sunshine Coast International Fashion Festival, held in the millionaire’s playground that is the Sunshine Coast, is not to be missed. Applications to show and pre-sale tickets are now available.
Open to both industry and public, the Sunshine Coast Fashion Festival offers an exciting, packed full 24 hours of fashion and style for its 10th year.
The festival kicks off on Friday 20 and Saturday 21 October, at The Events Centre, Caloundra.
More information can be found at www.sunshinecoastfashionfestival.com

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