By Margaret Maccoll
Spring is a great time to be in Noosa. School holidays are here again and there’s plenty to do whether it’s just relaxing and enjoying the beach, hitting the trails or exploring the restaurants, galleries and hinterland.
According to Tourism Noosa, bookings across the region are sitting at about 60 per cent for the school holidays and, while we are missing our Victorian and New South Wales visitors, Queenslanders are making last minute bookings to take advantage of the beautiful spring weather.
Tourism Noosa members are being given a helping hand with business and marketing in these times of changing restrictions, thanks to a new tourism statistics portal, Noosa Travel Insights.
“The portal has been designed with three different categories of data – accommodation, mobility and flight searches,” Tourism Noosa chief executive officer Melanie Anderson said.
“The accommodation data provides an insight into future bookings and is benchmarked against occupancy levels in 2019 and 2020. It looks at bookings for the entire Noosa region, bookings for separate villages and bookings compared with competitor destinations.
“This gives us great information about how our visitor market is going and helps business operators and owners know where and when improvements can be made, if needed.“
