A global multimillion-dollar live entertainment company has backed the launch of a new Sunshine Coast Collective in the hopes of supercharging the region’s music economy with live events, concerts and festivals.
Live Nation, who is responsible for 40,000 live shows, more than 100 festivals and sells 500 million tickets per year, has thrown their support behind the Sunshine Coast Music Industry Collective (SCMIC).
Live Nation’s Damian Costin and SCMIC committee member said the collective would provide a wonderful support mechanism for the music industry and create numerous opportunities for existing and new people moving to the region.
“It means we can have a new economy and that can have tangible results with live events, concerts, festivals and initiatives that are built and run by local operators,” he said.
“It also means over time we can connect local skilled workers interested in working in the entertainment industry.”
Damian said SCMIC was giving the music industry an opportunity to leave Covid-19 behind.
“When great people get together with purpose, we can jettison great concepts and achieve great results,” he said.
“That’s not hogwash – I truly believe we have some very talented people in this group from all ends of the industry and collectively we’ll ensure we have great outcomes for all.”
Founded by key music industry players, SCMIC is determined to unite the Sunshine Coast music industry, to continue to build a thriving ecosystem and regional music brand.
SCMIC’s official launch party at NightQuarter on 16 June will see artists, bands and musicians unite with record labels, managers, promoters, and venue owners to build a stronger music industry.
Representatives for QMusic, Premier Artists, Mushroom Records and Live Nation, will be among crowd members at the free event.
Damian said the official SCMIC Launch Party would mark a new chapter for the Sunshine Coast.
“If you have ever wanted to be part of a community that cares about entertainment and participating in the discussion this is the beginning of that conversation,” he said.
SCMIC committee member Ian “Dicko” Dickson said the Sunshine Coast could become the ‘’new Manchester, Liverpool, or Seattle”.
“We want to supercharge the music industry and encourage creatives, practitioners, promoters, venue owners and people who see music as a part of what they are and what they do,” he said.
Local artists including The Dreggs and Taylah J will play at the event.
Attendees will be given the opportunity to join the SCMIC movement as members at the free launch party and can attend an Industry Development Session between 10am and 12pm on 17 June.
To secure your free tickets to SCMIC’s Launch Party visit moshtix.com.au/v2/event/scmic-launch-party/140434
Facebook: www.facebook.com/SunshineCoastMIC
