If you have heard a few more Kiwi accents than usual around town, there’s a good reason why. It’s all about having direct flights to the Sunshine Coast Airport.
New Zealand is our biggest international market, and it’s about to get bigger. While we have a seasonal service from Auckland with Air New Zealand running June-October, from mid-December for the first time ever we will have year-round flights direct with Jetstar.
The planes will run three times a week and will add more than 58,000 low-fare seats between the two destinations each year.
The exciting news is that, in anticipation of the new flights we have just launched our biggest ever marketing campaign in New Zealand with our pals at Sunshine Coast Airport and Tourism Events Queensland.
Billboards are already lighting up around Auckland featuring our vibrant Sunshine Moments For Real campaign that will have the Kiwis racing to get over here in time for Christmas.
While we are doing our bit to get more Kiwis to the Sunshine Coast, it also means as a local it will be easier than ever for you to hop across the ditch to New Zealand for some skiing and sav blanc.
It’s campaigns like this that get travellers motivated to book their holidays, and earlier this month we finished a domestic promotion with Jetstar that saw thousands of travellers snap up cheap fares to the Sunshine Coast.
It’s the first time we have had a promotion of this scale in NZ and by the Christmas holidays we should expect to see even more Kiwis soaking up the sunshine here. When we do, make sure to give them a warm welcome as they are injecting more than $100 million into the economy each year.
It’s also fantastic to see new developments in the pipeline like the Calile Noosa which are perfect for attracting discerning, high spending international visitors like our friends from across the ditch.
