Noosa crowned Australia’s Best Town

Noosa has been named Best Town in Australia. (Supplied)

Noosa has taken out the title of ‘Best Town’ in the prestigious Australian Traveller 2025 Readers’ Choice Awards, voted by thousands of travel-loving Australians.

Beating some of the nation’s most iconic destinations including Byron Bay (NSW), Port Douglas (QLD),

Mudgee (NSW) and Margaret River (WA), Noosa’s recognition as Best Town reaffirms its place as one of Australia’s most beloved holiday destinations.

Noosa also impressed readers in several other categories, achieving Runner-Up honours for:

Best Family Holiday Spot

Best Beach

Best Walk or Hike Destination

Best Destination for Wellness

Tourism Noosa CEO Sharon Raguse said the awards were a wonderful acknowledgement of Noosa’s enduring appeal to travellers.

“It’s incredibly special to be voted Australia’s Best Town by readers of Australian Traveller, who turn to the magazine for inspiration when planning their holidays. These awards are voted by passionate travellers who know and love exploring our country, and for Noosa to top the list is truly humbling,” Ms Raguse said.

“Being recognised not only as the Best Town, but also as a favourite for family holidays, beaches and walks and wellness really captures the essence of what Noosa means to Australians – a place where natural beauty, relaxation, and connection come together.”

Managing Director of Australian Traveller Quentin Long commented on Noosa’s win “Of course Noosa is number one town as voted for by Australian Traveller readers. No other town has quite the same diversity of experiences per square metre. And if you are naive enough to think that it is only the domain of the wealthy you are mistaken”.

“Great camping sites comfortably rub shoulders with some of the most indulgent and luxurious holiday homes and resorts in the country. You can tuck into a cheap and cheerful take-away or schnitty next door to one of the greatest high end dining experiences in Australia” said Mr Long.

The annual Australian Traveller Readers’ Choice Awards celebrate the most inspiring destinations, unforgettable journeys, and exceptional travel experiences across the country, with thousands of votes cast by readers each year. This latest recognition reinforces Noosa’s reputation as a destination that truly has it all – from pristine beaches and lush national parks to world-class dining, wellness, and family-friendly experiences. It’s a reminder of why Noosa continues to capture the hearts of travellers year after year.