By Abbey Cannan
An idea from two local business women has blossomed into a major brand supporting over 60 of Noosa’s small businesses.
During small business month in Queensland (May), Noosa Gift Co is celebrating just how far they’ve come since their launch 18 months ago.
With her colleague and close friend, Noosa Gift Co director Sue-Ellen Knox, established the brand during the pandemic and has since sent gifts all over the globe.
“We were both operating other corporate businesses and providing staff and customers with gifts designed from local offerings, when we realised just how much incredible merchandise was on offer and, from that, Noosa Gift Co was launched,“ Sue-Ellen said.
“We are focused on quality and bringing together amazing creators, makers, and designers, to take Noosa and Sunshine Coast artisans to the world.“
Keeping it local when it came to design, they teamed up with acclaimed and experienced creatives, including local artist and designer Cass Deller who developed their exclusive brand and packaging, and photographer Chevaune Hindley who ensured the collection of gift boxes were showcased to perfection.
“Our website and social media platforms also proudly boast the images of local surf photographer Tracy Naughton, capturing the natives and natural beauty of our surrounds,“ Sue-Ellen said.
“Together with our amazing stockists we are focused on our environment, protecting our wildlife and marine areas and, for that reason, we have been dedicated to developing sustainable and environmentally-friendly packaging with an element of sophistication that Noosa boasts.
“Whilst we are supporting local businesses within our region, we wanted to also create a way we could give back to our community and help preserve our beautiful natural environment.
“We have chosen the Queensland Koala Crusaders as our community partner and have committed to donating to this wonderful organisation to help protect our now endangered and beloved koalas.
“Noosa Gift Co are all about supporting locals, and are proud members of Tourism Noosa, Buy Local Noosa, Buy local Sunshine Coast and Plastic Free Noosa, participating in and supporting community projects whenever we can.“
“We are always looking at local markets and within the local industry for new stockists to add to the collection, so please get in touch if you have a product we should see.“
For more information visit noosagiftco.com.au