UK travel agents have Noosa on their minds

Tourism Noosa CEO Damien Massingham, marketing manager Louise Terry and trade and marketing consultant Vynka Hutton hosting the group at Makepeace Island.

SOME of the UK’s most senior trade representatives were treated to some Noosa inspiration this week thanks to a private visit to Noosa co-ordinated and hosted by Tourism Noosa.
Tourism Noosa CEO Damien Massingham said it was a first for Tourism Noosa exclusively co-ordinating and hosting the visit for the international travel partners.
“We were delighted to host the group of six from some of the UK’s leading travel companies including Trailfinders, Austravel, Gold Medal, Bridge the World and Travel 2 as well as Flight Centre’s Global Content Manager,” Mr Massingham said.
“The seven-day visit showcased some of Noosa’s key products working in the international market including Fraser Island and Lady Elliot Island.”
From learning to surf, cuddling a koala at Australia Zoo, discovering the Noosa Everglades, visiting Sir Richard Branson’s Australian home, Makepeace Island, seeing Noosa’s diverse accommodation range that work in the international market and of course visiting world heritage-listed Fraser Island and Lady Elliot, the guests were treated to some of Noosa’s great experiences.
“The opportunity for these international trade partners to actually visit Noosa and see first-hand the amazing world-class product and experiences that are on offer in the region is a great way for them to truly understand what Noosa has to offer,” Mr Massingham said.
Visitor Andy Lees from STA Travel said the visit to Noosa had been one of the best experiences.
“The beauty is breathtaking, the locals are friendly and the lifestyle easy,” Andy said. “There is nothing in this itinerary and the experiences we have had that I would change.”
Fellow traveller David McGougan from Travel 2 said he had never been to Australia before visiting this week.
“So I was interested to come on this famil and see what it was,” he said. “I am overwhelmed with my experience and impressed with Noosa. I will be training my teams in the UK to send their clients here.”
Mr Massingham said the visit from UK’s most senior trade representatives formed a part of Tourism Noosa’s global marketing strategy that was launched last September.