Tourism Noosa has launched its winter campaign in Melbourne with the Noosa Relaxation Station in the highly visible Federation Square. Showcasing a warm winter holiday, the team has been joined by chef Matt Sinclair doing cooking demos, artist Pete Goodlet from the Noosa Open Studios event, musicians from the Noosa Jazz Party and Noosa Alive. In conjunction with the relaxation station, the Noosa team is running through Melbourne and a digital billboard is showcasing Noosa as the relaxation capital of Australia.